Andre the Giant Has a Posse

Obey-Giant is artist and skateboarder Shepard Fairey's experiment in phenomenology. It began in 1990 with the "ANDRE THE GIANT HAS A POSSE: 7'4", 520 LB" stickers. Over one million of the stickers have since been distributed worldwide. After enjoined from using the copywritten name "Andre the Giant" in 1996, Fairey has been producing mock-propoganda Obey-Giant posters and stickers.

Obey-Giant - AKA Andre the Giant Has a Posse. A street art project and an experiment in phenomenology by artist and skateboarder Shepard Fairey. Stickers, posters, links, information.
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Manifesto - A social and psychological explanation of Andre the Giant has a Posse. Note: the original text had "Andre the Giant" instead of "Giant".
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Salon.com: Andre the Giant Bombs the World - From London to L.A., Tokyo to Philly, guerrilla artist Shepard Fairey's ironic, iconic postering blitz featuring the long-dead WWF star has become a global phenomenon. By Stephen Lemons.
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News: Obey - Guerrilla artist Shepard Fairey's images stare you into thinking ... hopefully. By Andrew Ramsay. [Las Vegas Weekly]
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